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How Eileen Gu's Chinese choice paid off big dollars: endorsing everyone from Louis Vuitton to Luckin Coffee, the Olympian could earn up to US$100 million – but still risks being cancelled

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China's Skiing Demon Eileen Gu Eyes Beijing 2022 Gold in Louis Vuitton Twist Bag Campaign — Anne of Carversville

How Eileen Gu's Chinese choice paid off big dollars: endorsing everyone from Louis Vuitton to Luckin Coffee, the Olympian could earn up to US$100 million – but still risks being cancelled

Eileen Gu Stars On Vogue Hong Kong's January Issue

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Eileen Gu Yellow Louis Vuitton Leather Jacket 2022

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Eileen Gu Stars On Vogue Hong Kong's January Issue

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