The Perfect Paradox of Star Brands: An Interview with Bernard

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ディオールからドン　ペリニヨンに至るまで、世界で最も儲かるブランドを綺羅星のごとく揃えた強力な企業、それがフランスのLVMH　モエ　ヘネシー・ルイ　 ヴィトンである。成功の秘密は、何よりも創造性を尊重することと、4つの特質「タイムレス」「モダン」「急成長」「高利益」を同時に実現させることだとアルノー社

ＬＶＭＨ：スター・ブランドの育成法

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Perfect Paradox of Star Brands: An Interview with Bernard Arnault of LVMH ^ R0109H

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The Perfect Paradox of Star Brands: An Interview with Bernard

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