The parent company of Louis Vuitton, LVMH, Prada, and Cartier, a subsidiary of Richemont Group, officially announced the Aura blockchain…

Louis Vuitton, Prada and Cartier are getting into blockchain — here's why

Louis Vuitton, Prada and Cartier are getting into blockchain — here's why

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Prada and Cartier join the LVMH Aura blockchain consortium - Ledger Insights - blockchain for enterprise

LVMH, Richemont and Prada Join Forces in Blockchain Consortium ⋆ Opulent Club

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Louis Vuitton and Prada-Backed Aura Blockchain Consortium Names New CEO - Decrypt

LVMH partners with other major luxury companies on Aura, the first global luxury blockchain - LVMH

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

LVMH, Richemont and Prada Join Forces in Blockchain Consortium ⋆ Opulent Club

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

LVMH, Richemont and Prada Team Up for New Blockchain Venture Aimed at Tracing, Authenticating Luxury Goods - The Fashion Law