Douwe Bergsma on LinkedIn: #cmos #brandbuilding #marketing #community #cmocollaborative
Combining Champagne atop a Volcano with Strategic Brand Management – A Deep Dive into the Marketing World with an LVMH CMO - The Next Step
Industrial Marketing Management, Vol 112, Pages A1-A12, 1-174 (July 2023)
Social media strategy among LVMH champagne brands, by Amandine Pruvost, Global Luxury Management
Jay-Z collaborates with LVMH to expand his champagne brand, Armand de Brignac - dlmag
The Changing Face of Big Champagne
The Changing Face of Big Champagne
Cavaliere del Garda's Wine Label Pairs Earth, Man, and Wine
LVMH's Champagne strategy drives innovation and new consumption occasions for the category - IWSR
Champagne experiments to keep the freshness alive
Douwe Bergsma on LinkedIn: #cmos #brandbuilding #marketing #community #cmocollaborative